Thursday, September 16, 2010

Two Ideas

Here are two ideas:

1. Trilingual travel books. Lots of people both in and out of the US speak the language of their home country and English as a second language. When they visit a foreign country it is likely they will speak English there since they will find more English speakers than speakers of their primary language. So it is useful for their tour book to have English names and descriptions. However, even if the person is very fluent in English it is likely that there will be many places in the foreign country they learned about growing up in their primary language and don't know the English for it. In addition to sites, this would likely be true for foods and other aspects of travel. So it is useful for the tour book to also include names in the reader's primary language. And of course any good tour book will include the names in the language of the destination country.

This isn't just a crazy theory - a coworker borrowed a tour book and mentioned how he had a tough time find what he's looking for because he only knows the Chinese name (and his English is approaching native speaker). When I suggested a tour book in Chinese he pointed out that he'd be speaking English in the country so a Chinese tour book wouldn't do it either.

I think the major obstacle is a company that has all the content would have to do this or give someone permission to use their content. Also tough would be that this would require the creation of a huge number of books - perhaps it is an idea better suited to a website that allows the user to pick a destination country and all the languages they want the information in - or maybe ebooks are the answer.

2. Certified store for Android apps. Any app going into the Apple app store has to be approved by apple which is both the store's biggest advantage and biggest disadvantage. My understanding is basically anything can go up on the Android store. Seems like an opportunity for someone trusted to check Android apps for security issues (and if trying to mimic apple - occasionally dismiss apps for no reason) and then put them up for sale in a special store. I was thinking that the developers might have to send them the source code, but iOS developers don't send the code to Apple so it should be possible to do the security checks with binaries only.

Semi-related idea - why isn't there an app store equivalent for desktop/laptop computers?

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